Public relations professionals

Public relations professionals plan, develop, implement and evaluate information and communication strategies that create an understanding and a favourable view of businesses and other organizations, their goods and services, and their role in the community.

Skill level: Highly skilled

Check your pay

  • The majority of Public relations professionals earn a salary between €1,371 and €3,530 per month in 2024.
  • A monthly wage for entry-level Public relations professionals ranges from €1,371 to €2,367.
  • After gaining 5 years of work experience, their income will be between €1,748 and €2,804 per month.

Job Responsibilities

  • Planning and organizing publicity campaigns and communication strategies
  • Advising executives on the public relations implications of their policies, programs and practices, and preparing and controlling the issue of news and press releases
  • Undertaking and commissioning public opinion research, analyzing the findings and planning public relations and promotional campaigns
  • Organizing special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity
  • Representing organizations and arranging interviews with publicity media
  • Attending business, social and other functions to promote the organization
  • Commissioning and obtaining photographs and other illustrative material
  • Selecting, appraising and revising material submitted by publicity writers, photographers, illustrators and others to create favourable publicity
Loading...