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Public relations professionals plan, develop, implement and evaluate information and communication strategies that create an understanding and a favourable view of businesses and other organizations, their goods and services, and their role in the community.
Skill level:
Highly skilled
Check your pay
- A Liaison Officer in human health and social work activities in scale 5 with 5 years or more experience earned minimum Le1,412,500.00 and maximum Le4,761,525.00 per month in 2020.
Job Responsibilities
- Planning and organizing publicity campaigns and communication strategies
- Advising executives on the public relations implications of their policies, programs and practices, and preparing and controlling the issue of news and press releases
- Undertaking and commissioning public opinion research, analyzing the findings and planning public relations and promotional campaigns
- Organizing special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity
- Representing organizations and arranging interviews with publicity media
- Attending business, social and other functions to promote the organization
- Commissioning and obtaining photographs and other illustrative material
- Selecting, appraising and revising material submitted by publicity writers, photographers, illustrators and others to create favourable publicity