Advertising and public relations managers

Advertising and public relations managers plan, direct and coordinate the advertising, public relations and public information activities of enterprises and organizations or of enterprises that provide related services to other enterprises and organizations.

Skill level: Skilled

Check your pay

  • The majority of Advertising and public relations managers earn a salary between $4,491 and $12,312 per month in 2024.
  • A monthly wage for entry-level Advertising and public relations managers ranges from $4,491 to $11,077.
  • After gaining 5 years of work experience, their income will be between $5,007 and $12,271 per month.

Job Responsibilities

  • Planning, directing and coordinating the advertising and public relations activities of an enterprise or organization
  • Negotiating advertising contracts with clients or with newspapers, radio and television stations, sports and cultural organizations and advertising agencies
  • Planning and managing information programmes to inform legislators, the mass media and the general public about the plans, accomplishments and points of view of the enterprise or organization
  • Leading and managing the activities of advertising and public relations staff
  • Establishing and managing budgets and controlling expenditure and ensuring the efficient use of resources
  • Establishing and directing operational and administrative procedures
  • Planning and directing daily operations
  • Overseeing the selection, training and performance of staff
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